He Gets Us states it is not aligned with a particular denomination, while urging people to explore the story of Jesus.

https://ktvz.com/news/national-world/cnn-national/2023/02/11/the-truth-behind-the-he-gets-us-ads-for-jesus-airing-during-the-super-bowl/

He Gets Us states it is not aligned with a particular denomination, while urging people to explore the story of Jesus.